NAB 2023: Telestream to unveil innovations in content creation and production, distribution and monetisation

Telestream is set to unveil new product innovations to streamline the creation and production, distribution and monetisation of video content. Highlights will be the introduction of Telestream Content Manager, a next-generation system leveraging both on-prem and cloud storage, and Prism MPP, a multi-format rasteriser purpose-built for post-production.

Telestream will also introduce a software-only version of its Lightspeed Live Capture solution, showcase Qualify, the world’s first truly cloud-native QC service, and demonstrate its iQ architecture that enables cloud-native video quality monitoring for emerging workflows migrating to the cloud.

“Digital transformation is driving exciting innovation across media and entertainment workflows, and we want to ensure our customers can take full advantage,” said Jon Wilson, president and COO, Telestream. “We’re focusing the vast capabilities of our company on delivering software-centric and cloud-native solutions to give content owners, broadcasters and video service providers the flexibility and tools they need to automate, optimise and scale their operations.”

The new Telestream Content Manager provides a single point of access for content across an organisation’s entire storage ecosystem, including cloud and on-prem storage. Built on the Diva Core technology, it is tightly integrated with the Telestream workflow orchestration tools, as well as supporting all major MAM, PAM and automation systems. It also provides an intuitive web-based user interface for content search, preview and repurposing.

Content Manager’s auto-discovery feature enables indexing of files directly from cloud storage without the egress costs associated with copying to another location. This approach lowers costs while enabling efficient management of legacy content and incoming files. By automating content management actions and triggering automated workflows, Telestream Content Manager enables sophisticated supply chain workflows that incorporate content movement, lifecycle management and media processing. It is planned for worldwide availability in Summer 2023. 

The Telestream Prism family now includes three new models, extending the line of software-defined monitoring instruments to address post-production users requiring high-end production video formats like 12-bit RGB for 4K/UHD applications in both SDI and IP. These instruments include measurement tools for colourists with HDR requirements, a complete set of QC tools for objective evaluation of high-end video and audio content, and a remotely accessible user interface.

Purpose-built for post-production, they’re exceedingly quiet, support a wide range of formats, and offer loop-through for reference monitors and analogue audio out for edit suite configurations. Supporting local, remote and post-production applications up to 8K, the MPP models enable colour grading, surround sound audio production up to 7.1.4 and all the operational SDI monitoring and outstanding IP analysis the Prism family is known for. They are planned for worldwide availability in Summer 2023.

Expanding professional-grade live capture capabilities to more workflows, Telestream will now offer its Lightspeed Live Capture multichannel video capture and processing solution as software-only. With this flexibility, users can run the software anywhere they choose – from a Telestream server to their own servers to the cloud. Additionally, due to its deep integration with Telestream Vantage, it provides unparalleled depth in capture and media processing. The software-only version of Lightspeed Live Capture is planned for worldwide availability in Spring 2023.

Another highlight on the Telestream stand will be Qualify for Encoding.com, the industry’s first fully-cloud-native automated quality control (QC) service. Qualify gives broadcasters, content creators and distributors access to a comprehensive QC solution with the ability to expand or contract their QC deployment depending on their needs, similar to the way they utilise cloud encoding, simplifying capacity planning and providing greater elasticity in the supply chain. It is built on the same Telestream Media Framework as Vantage and brings the features of Telestream’s on-prem Vidchecker and Aurora QC offerings to the cloud.

Users can now combine QC checks and complex OTT or broadcast transcoding in the same workflow, on the same cloud platform. Qualify for Encoding.com can be connected to external cloud storage, and be either fully API driven, or be controlled via the Encoding.com interface. And, because it can be integrated alongside other cloud-based tools in the Telestream Media Framework, companies can build tried-and-tested, scalable media workflows in the cloud with Telestream. Qualify is available worldwide.

The transition to cloud-based video service operations poses a major quality control issue for content suppliers and distributors. At NAB, Telestream will demonstrate how a cloud-native, fully scalable architecture can work seamlessly across different video delivery chains in complex streaming workflows, with demos of cloud-native VOD monitoring, live contribution and distribution quality monitoring, and a single management interface across linear delivery and OTT streaming.

Leveraging Telestream iQ probing technology and Argus centralised video quality monitoring, this solution offers true consolidated management and analytics throughout the video delivery chain. It features a microservices architecture optimised for cloud-centric service operation, enabling providers to deploy quality monitoring technology in container and Kubernetes cloud-native environments along with automation and orchestration needed for real-time system health reporting. Telestream Argus is available worldwide.