Olympic Channel launches on connected TV devices

The Olympic Channel is now available on connected TV devices for Android TV and Apple TV and will also launch on the Roku platform in January.

From the sports fans love to the ones you’ve never heard of, the Olympic Channel provides unparalleled access to the remarkable human stories behind remarkable human feats. Through comprehensive coverage, original programming, never-before-seen footage and exclusive interviews, the Olympic Channel takes viewers outside the stadium, behind the scenes, and inside the minds of athletes.

“As the Olympic Channel continues to grow and evolve, we are dedicated to making our content available wherever our audiences are watching in efforts to create more personalised experiences for our viewers,” said Mark Parkman, general manager of the IOC’s global Olympic Channel. “With more and more consumers using connected TV devices, fans now have more options to discover our content and engage with their favourite sports and athletes.”

Content initially available on connected TV devices include a 24/7 live stream and the Olympic Channel library of original content featuring more than 50 series developed with best-in-class production companies from more than 25 countries.

Future plans for programming on connected TV devices include live events in select territories in collaboration with the Olympic Channel’s federation partners.

Offering year-round coverage of Olympic sports and elite athletes in their quest for success, the subscription-free Olympic Channel OTT service launched worldwide following the Olympic Games Rio 2016 on the web and Android and iOS devices.