Pixotope appoints Sergio Cardenas as regional sales manager for Southern Europe

Sergio Cardenas has joined Pixotope as regional sales manager in Southern Europe.

Cardenas’ passion for audiovisual systems, live and broadcast productions, and innovative technology have driven his high-end broadcasting career over the past 20 years. As a specialist in real-time graphics, virtual studios and virtual reality solutions, his previous experience includes roles at companies such as Orad Hi-Tech Systems and Avid Technology.

Cardenas commented: “Pixotope’s ground-breaking mixed reality and virtual production solutions are leading the market, and I’m really excited to help drive this moment of growth. I’ve been following their technology for a while now and look forward to being part of a team that is pioneering virtual production, providing broadcasters with the tools needed to deliver the most demanding live productions in the world.”