Promotions for Denis Genevois and Olivier Zankel at Globecast
Denis Genevois and Olivier Zankel are moving into new marketing roles at Globecast. Genevois, who joined in 2001, is now VP marketing group and Zankel, who joined Globecast in 2011, is now VP communications group. They will both report to Philippe Bernard, CEO, Globecast, with the two also now sitting on the executive committee. They replace Juliet Walker who has moved to take up a role at parent company Orange Business Services.
As VP marketing group, Genevois is now overseeing the defining of service strategies and the way that services work with, or alongside, one another as well reporting sales performance. He is also in charge of defining sales strategies by market and region. Since 2018, Genevois has been in charge of marketing and business development for broadcasters handling international pre-sales activity at Globecast.
Zankel has been in charge of global communications and operational marketing since 2018. He is now responsible for defining both internal and external communication strategies, setting strategic directives in terms of visibility and messaging. Zankel is working with Globecast’s teams globally to maximise their involvement and to ensure that the company’s market leading level of expertise is clear for all to see.