Racing TV to offer multimedia live coverage of 2021 Breeders’ Cup
Racing TV offered a full multimedia viewer and user experience for its live coverage of the Breeders’ Cup World Championships at Del Mar Racecourse last weekend (5-6 November). The television and digital platforms showcased all 14 top-class races, including 13 Grade 1 events.
Live coverage started at 21:00 (GMT) on Friday and 17.45 on Saturday and was hosted by Tom Stanley, Angus McNae and George Baker. Nick Luck and Rishi Persad’s on-course interviews were relayed via the NBC and Players’ Show feeds from Del Mar. The coverage was available on Sky 426, Virgin 536 (Britain) and 411 (Ireland), Apple TV and Vodafone (Ireland), racingtv.com and the Racing TV apps.
Racing TV is currently offering a free month trial to all new viewers, who will be able to watch over 70 live British and Irish meetings, plus complete coverage of the Breeders’ Cup on TV, online and mobile.
Racingtv.com hosts a dedicated Breeders’ Cup section, with the latest news, interviews, archive and video form. Extensive preview content includes profiles of all the British and Irish challengers, five great British and Irish-trained winners and Del Mar’s history and what winners require. Racing TV’s social media channels will be publishing all the latest developments as they unfold, as well as near-live replays.
Maritn Stevenson, CEO of Racecourse Media Group, parent company of Racing TV, said: “Everyone at Racing TV is very excited to be bringing the Breeders’ Cup, the World Championships of horse racing, to our viewers. We have built real momentum and excitement on the channel around the Breeders’ Cup since June, harnessing our considerable marketing assets to promote this iconic event to British and Irish fans and we wish Breeders’ Cup the very best of luck for what will be an outstanding weekend of sport.”
Racing TV has broadcast 11 of the 16 Breeders’ Cup ‘Win and you’re in’ Challenge races in Britain and Ireland this year and has ramped up the anticipation through Breeders’ Cup sections on flagship shows such as Luck on Sunday and The Verdict, and a daily Countdown to the Breeders’ Cup feature.