Supponor strengthens presence in Spanish market with new office

Live sports virtual advertising specialist Supponor has announced the opening of its new office in Spain. The company has chosen Barcelona as a strategic location that will reinforce its commitment to continuing innovation and expansion of its sixth season of commercial deployment in LaLiga.

The opening of the new office follows the recent long-term deployment agreement with FC Barcelona which was followed by the multi-year renewal with Mediapro to continue to deploy Supponor’s advanced virtual advertising technologies in LaLiga and elsewhere in Spain.

Supponor’s virtual advertising solutions are delivered using certified perimeter LED systems from TGI and operated by Mediapro as the exclusive production partner for LaLiga. Matches played by FC Barcelona, Atletico Madrid, Real Madrid, and RCD Espanyol de Barcelona already deliver multi-feed virtual LED perimeter and virtual camera carpet solutions to more than 25% of all top flight LaLiga matches each season with further growth planned.