Telestream simplifies analysis for OTT streaming media
Telestream has announced new post-origin content monitoring capabilities for ABR streaming media within its iQ ABR monitoring solutions. Two paramount challenges for OTT streaming providers revolve around managing the customer experience and capitalising on advertisement revenue. These latest additions to the Telestream iQ ABR monitoring solution provide essential insights that enable content owners, broadcasters, and service providers to manage these critical issues that can make or break their streaming service.
Telestream’s OTT monitoring and compliance solutions now offer both content delivery network and advanced audio and video perceptual quality analytics of all leading codecs – H.264/AVC, H.265/HEVC, AC-3/Dolby Digital and E-AC-3/Dolby Digital Plus in a single easy to deploy cloud friendly platform. In addition to content accessibility, packaging analysis, and network performance, OTT monitoring provides insights to perceptual quality of the streaming content. Whether you are managing content preparation on premises, leveraging cloud infrastructure, or utilising technology partners, these capabilities allow users to track key performance indicators and alerts them of impairments that would affect customer experience.
Ad insertion is a common pain point for organisations. As streaming services shift to dynamic ad insertion, OTT service providers are under increased pressure to ensure ads are inserted free from errors and performance problems. iQ Solutions enhance visibility of ad avails from ingest to post-origin with consolidated SCTE-35 reporting that identifies when ad opportunities are accurately delivered in the streaming domain.