Grass Valley has published a whitepaper on buying cameras for TV production, including sports.
Written by Ronny van Geel, director of product management, Cameras, Grass Valley, the ‘Business Case for Broadcast Cameras’ looks at how purchasing cameras represents a significant investment on the part of any content creator.
The author writes: “As you investigate the options for your organisation, consider the following: What are the long-term commercial and strategic considerations when making decisions about cameras? What are the pressures on broadcasters, outside broadcast companies and the rental houses that serve them? Given the competitive market for live broadcast cameras, how should you make a final decision?”
