Wimbledon teams up with TikTok to celebrate 100 years of Centre Court
TikTok has launched an interactive search hub that allows fans of Wimbledon to immerse themselves in the tournament.
The pair are also celebrating 100 years of Centre Court by bringing the All England Club to life with content from players and tennis fans.
The official @Wimbledon account will feature enthralling content throughout the tournament as well as some of the most memorable matches from the Wimbledon archives. Creators can also use the new Wimbledon in-app effect to perfect their serve action.
From behind the scenes moments with sports personalities, unmissable historic Centre Court shots, or fierce court-side fashion, TikTok is celebrating Wimbledon’s most iconic moments of past and present. Commentator Claire Balding will also be documenting her experience of the tournament, while other content creators will be going behind the scenes at the All England Club and sharing the science behind Wimbledon.