Zixi has named Sue Mitchell as director of account management, EMEA. In this role, she will support the company’s growth across the region, working closely with customers to strengthen relationships and expand Zixi’s presence.
Mitchell brings more than 25 years of experience in broadcast media technology, having held senior positions at Deluxe, Technicolor, Prime Focus, and most recently at Synchronized, where she drove AI SaaS adoption for major broadcasters and streaming platforms.
“I’m genuinely excited to join Zixi,” said Mitchell. “It’s a privilege to work with an Emmy Award-winning team actively shaping the future of live streaming technology, under the leadership of Marc Aldrich. My goal is to develop lasting partnerships with our clients, enabling them to benefit from Zixi’s reliability, innovation and scalability in our fast-moving industry.”
Marc Aldrich, CEO of Zixi, commented: “Sue brings the perfect mix of industry knowledge, commercial acumen and positive energy. She understands the challenges our customers face and has a proven track record of customer advocacy and delivering results. We’re delighted to have her on board.”