ADVERTISEMENT
Analysis
-
FIFA Forward Enterprise may have been scrapped, but the power of private equity remains strongAfter 10 years spent wringing every dollar and cent out of his organisation’s intellectual property, FIFA president Gianni Infantino has destroyed his absolute job security in the space of 10 days. Infantino’s plan to spin off FIFA's commercial interests into...
-
How the FIFA World Cup’s record revenue masks a structural market contractionBy Evangelos Vrysellas, research analyst at Caretta Research The 2026 FIFA World Cup is, on paper, an unparalleled financial success. Total tournament revenue hit a record-breaking $8.9bn, a 54% increase over the 2022 Qatar tournament. However, beneath this top-line success lies a more...
-
Amagi research highlights how broken metadata workflows are costing the industryAmagi has released its latest Airtime Report, looking at how AI is changing the economics of media preparation and distribution. Based on a pulse survey of 28 senior media practitioners and analysis by the FASTMaster, Gavin Bridge, the report maps what broken...
-
Nielsen research: Hispanic fans and Asian markets drive global football audience ahead of FIFA World Cup 2026Nielsen has released new research on football fandom ahead of the FIFA World Cup 2026, with a focus on the US Hispanic audience and the sports global popularity across Asia, the Middle East, and the Caribbean. One in two US...
-
Global enterprises face AI scaling crisis, finds Tata Communications reportAI has become a universal corporate mandate, but a new global study from Tata Communications and Bloomberg Media Studios reveals a sharper question taking shape inside enterprises: AI investment is no longer in doubt, but the systems beneath it may...
-
Analysis: Formula E, Logan Paul and the downside of renting attentionIn his latest column, Editor-at-Large Callum McCarthy examines a current digital trend - 'doing something with influencers' - and finds that association alone is not enough to boost long-term engagement and reach metrics. Formula E loves a cumulative statistic. In...
-
Can Australia’s sacred cows survive sport’s financialised world?Australia is a sports juggernaut. Dominant cricket teams, unbeatable at rugby league, exceptional Olympians, Mark Viduka. It’s also one of only two countries in the world to turn a totally domestic pastime into a billion-dollar sports league. The Australian Football...
-
Sportradar report: ‘The viewing experience is the product’ as sports media enters new era of personalisation, data-driven storytellingIn today’s fragmented sports media landscape, access to the game is no longer enough. For broadcasters, leagues, and digital platforms alike, the real battleground has shifted to how the game is experienced — and how effectively they can layer storytelling,...
-
Chasing Sunday was a big, beautiful risk. Sport needs it to pay off.The PGA Tour wants to make standalone sports documentaries great again after years of identikit docudramas. Chasing Sunday is a fantastic start to that campaign. It’s been a little while since something like Chasing Sunday got made. The PGA Tour’s...
-
Applied AI moving into core media workflows, finds Amagi reportApplied AI is accelerating across media operations, while Global FAST (Free Ad-supported Streaming TV) viewership and ad monetisation continued their double-digit growth in Q4 2025, according to the March 2026 edition of the Amagi Airtime Report: Special Edition – AI...
-
Analysis: What Saudi Arabia’s Vision 2030 pivot means for global sport and mega-projectsIf something sounds too good to be true, it usually is. Saudi Arabia’s Vision 2030 transformation project promised to catapult an insular desert petrostate to global A-list status in the space of 15 short years and, as an additional bonus,...
-
Survey: Live sports production “transformed” by adoption of IP delivery workflowsBroadcasters are rebuilding live operations workflows around IP delivery as satellite and dedicated fibre distribution decline, according to new research from Caretta Research produced in partnership with Zixi. “IP delivery is fundamentally changing the economics and flexibility of live video...
-
Sponsorship in women’s football surges across Europe amid growing fan interestBrand investment in women’s football is accelerating across Europe, driven by growing fan engagement and increasing commercial appeal, according to new data from Ampere Analysis. The number of women’s-only sponsorship deals across Europe’s top domestic leagues has risen by 53%...
-
Explained: What the Premier League really wants from OTTThe Premier League is a global media sensation. It earns well over $5bn every year from its broadcast rights, most of which comes from outside its domestic market. It is the only major sports league in the world that can...
Upcoming Events
ADVERTISEMENT