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Crufts 2026
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New views: Crufts 2026 brings wearable technology to its social media channels for brand new perspectivesSunset+Vine’s digital team, led by its senior digital strategist Will Godsiff, has brought wearable technology to the greatest dog show on earth, Crufts. Bringing unique and never-before-seen views of the action on the green carpet, Sunset+Vine has been able to...
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Unique culture: Stepping up and innovating at Sunset+Vine for the Crufts 2026 digital and social contentSince 2009 Sunset+Vine has been the Royal Kennel Club’s (RKC) host broadcast partner, with the production company producing Channel 4’s coverage since 2010. This year saw the start of a new four year deal for Sunset+Vine and as well as...
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Social media evolution: Sunset+Vine on how its Crufts 2026 platform strategy is gaining the dog show increased popularityEvery year independent production company, Sunset+Vine, produces the host broadcast for the Royal Kennel Club’s (RKC) show of the year, Crufts, with Channel 4 being the primary rights holder. During the competition this year, Sunset+Vine produced 17 hours of programming...
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