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Digital twins: Creating XR experiences that go beyond what’s possible at the venueA new front is being opened up in the way sports are covered. Real-time digital twins, immersive AR experiences, and live gaming are bringing sports to a new generation of fans. “Because we have that digital twin, we can use...
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LiveU marks first large-scale global deployment of LIQ at Winter GamesLiveU has announced the first large-scale deployment of its AI-driven LiveU IQ (LIQ) technology at a global, multi-venue sporting event, setting a new benchmark for resilient, high-quality IP contribution at the Winter Games. Broadcasters relied on LIQ to dynamically manage...
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Haivision’s Broadcast Transformation Report highlights key industry trends shaping live production in 2026Haivision has released its seventh annual Broadcast Transformation Report. Based on input from more than 1,300 broadcast professionals worldwide, the 2026 report offers a broad-reaching snapshot of adoption trends, ongoing challenges, and emerging areas of innovation shaping the industry. The...
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Italy Forum 2026: Sky Italia shares new approaches to production innovationSVG Europe's annual Italy Forum, held in association with Sky Italia, took place at the Sky Milano Santa Giulia headquarters on 12 February 2026, offering an opportunity for the Italian sports broadcasting and production community to explore key industry developments, workflows...
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Telestream advances production-ready AI across its product portfolioTelestream has expanded practical AI enhancements across its Vantage, Vantage Cloud, EDC, Stanza, and Qualify product lines. Building on the foundation introduced with Vantage AI in 2025, Telestream is advancing its production-ready AI workflows, accelerating localisation, strengthening quality control, and...
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IBC Accelerators 2026 speed towards an agentic futureAgentic AI, content-aware broadcast chains and consumer personalisation were key trends at the IBC Accelerator 2026 Kickstart event this week. Taking place at BBC Broadcasting House in London on 25 February, it was a chance for broadcasters, studios, platforms, vendors,...
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Cricket for Gen Z: How AI is making the game easier to followBy Divyajot Ahluwalia, founder and director, wTVision Solutions. Cricket is a sport built on technique, patience and the interpretation of raw data to shape tactics and long-term strategy. This layered complexity is what appeals most to the players and seasoned...
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AI orchestration, long-tail innovation and multi-format delivery: LiveU’s outlook for sports broadcasting in 2026By Ophir Zardok, head of sports strategy & business development, LiveU. If 2024 was the year the industry declared AI would transform everything, then 2025 was the year we realised how far there is still to go. AI dominated every...
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Facing friction: ViewLift explores the challenges and opportunities across global sports broadcastingBy Rick Allen, CEO, ViewLift. As the dust settles on 2025, it’s clear that the year was less about radical invention and more about the gritty, necessary work of integration. Meanwhile, 2026 is shaping up to be the year that...
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The great cloud acceleration: 2026 will be the year workflows get smart, says Fonn GroupBy Amisa Saari, VP of product marketing, Fonn Group. 2025 was (yet another) year of AI, there’s no question about it. Generative, agentic, LLM, AI dominated in tech news everywhere, not just media tech. Within media tech we saw fascinating...
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What to expect in 2026: Ten sports broadcasting predictionsFrom a decisive move towards centralised production to continued growth in the use of robotics and AI- and ML-based tools, 2026 looks set to be the year that emerging technologies will prove their worth in real-world scenarios. Here, industry leaders...
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Entering a new phase: Matrox on why defining the DMF vision is pivotal for sports broadcastBy Francesco Scartozzi, VP sales & business development, Matrox Video. While the initial push to the cloud was indeed the headline trend of the past few years, the conversation has fundamentally shifted from migration to optimisation of hybrid workflows. Broadcasters...
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The robotics revolution in sports broadcasting: EVS’ lessons from 2025 and what’s next for 2026By Benoit Dentan, VP T-Motion Robotics Solution, a division of EVS Broadcast Equipment. When I started my career as a camera operator, the most important piece of technology on the field was a good tripod and a steady pair of...
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SVG Europe unveils packed in-person 2026 events scheduleSVG Europe has confirmed an extensive programme of in-person events for 2026, combining large-scale Summits with a series of smaller, more focused Forums. Together, they cover a broad range of creative, business, technology and operational topics that reflect the rapidly...
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