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Workflows and AI: Tata Comms Media on remote production going bigger scaleBy Robert Szabo-Rowe, Tata Comms Media head of engineering and product management. A month into 2025 and several key trends are continuing to transform live sports production and delivery, from scaling remote and cloud-based workflows to the growing role of...
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AI at any cost: Mimir on why artificial intelligence needs a buzz cutBy André Torsvik, Mimir EVP operations. There’s no bones about it; calling 2024 a major sports year is an understatement. The Euros, the Copa America, the Summer Games, the cricket T20, not to forget all the usual suspects like the...
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Striking a balance: Videe explores the dual challenge of creating high-quality content and managing costsBy Diego Mercuri, innovation hub, and Andrea De Bortoli, technical sales manager at Videe. In the dynamic realm of international television broadcasting, achieving growth in content value and economic sustainability is a challenge and an opportunity. Striking a balance between...
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Ones to watch: Virtualisation, hybrid cloud and simplified SaaS models lead the way, says TelosBy Martin Dyster, VP business development at Telos Alliance. A year ago, when I wrote a similar article looking ahead to 2024, I confidently predicted a move by manufacturers in the audio and communications markets towards virtualisation. And, like the...
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Software is the solution: Why Diversified believes 2025 is the year of the cloud for sports production companiesBy Leo Smeding, sales director of broadcast media at Diversified. Football fans in the Netherlands have the cloud to thank when they watch the Premier League on Ziggo. Most don’t know this, of course. They just want excellent broadcast quality...
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Opportunities and challenges: Ateme assesses the sports broadcasting industry in 2024 and considers the road aheadBy Rémi Beaudouin, chief strategy officer at Ateme. The sports broadcasting industry is experiencing a dynamic period of change, innovation, and transformation. In 2024, a confluence of technological advancements, shifting viewer expectations, and novel distribution methods have reshaped how fans...
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Tech focus: Normalising top tier sports production in the cloudThe cloud has enabled sports productions to access content and collaborate with partners in more creative and efficient ways. Not many years ago, fully cloud-based production was not considered a serious candidate for high-end sports production, but now there are...
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What to expect in 2025: Ten sports broadcasting predictionsFrom AI-driven production and cloud-based workflows to multiview streaming and the push for sustainability, 2025 is poised to be a transformative year where technology, personalisation, and competition could redefine the industry. Industry leaders share insights into the trends and technologies...
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2024 recap and 2025 prediction: Globecast talks sports, solutions and savoir-faireBy Steve MacMurray, Globecast digital media development manager. It has been an incredibly eventful year for sport, with the action in Paris at the heart of 2024, accompanied by European international football hosted in Germany, Americas international football in the...
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Live cloud production: AWS on driving alternate sports broadcasts in 2025 and beyondBy Andrew Reich, Amazon Web Services (AWS) senior industry specialist, BD - media & entertainment, games, and sports. A growing trend in live sports production, cloud-based media workflows reached an inflexion point in 2024, driven by several milestone developments. First,...
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To cloud or not to cloud: Rethinking flexibility in broadcast technology with Grass ValleyBy Ian Fletcher, CTO at Grass Valley. The debate of ‘to cloud or not to cloud’ has dominated technology circles for years, especially in industries such as broadcasting where stability, high performance, and accessibility are essential. But framing this as...
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Unpredictable viewing: GlobalM shares how on-demand scaling is reshaping sports consumptionBy Paul Calleja, CEO at GlobalM. In 2025, sports content consumption levels are expected to become less predictable. The rapid expansion of streaming options paired with personalised recommendations enables fans to customise their viewing experience in new ways. This places...
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Sports Audio Summit 2024: Photo gallery from 21 November London eventSports Audio Summit 2024, sponsored by Audio-Technica, took place at Kings Place in London on 21 November. You can view a picture gallery from the event below.
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VRT goes cloud native with MimirFlemish regional public service broadcaster VRT has been a technologically forward-leaning broadcaster for decades, working to push the limits of innovation through state-of-the-art work in virtual reality production technology and LED-based studios, as well as being involved in many EU...
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