FAST

Analysis

Applied AI moving into core media workflows, finds Amagi report

Applied AI is accelerating across media operations, while Global FAST (Free Ad-supported Streaming TV) viewership and ad monetisation continued their double-digit growth in Q4 2025, according to the March 2026 edition of the Amagi Airtime Report: Special Edition – AI...

By: Jo Ruddock, Content Editor • Posted on: 24 Mar, 2026 • 2 minute read
Digital

Anoki and Amagi bring scene-level intelligence to in-content CTV ads

As part of their strategic partnership, Anoki and Amagi have launched In-Scene Ads powered by Anoki ContextIQ across Amagi’s portfolio of in-content ad formats for Free Ad-supported Streaming TV (FAST). This collaboration integrates Anoki’s ContextIQ multimodal AI platform with Amagi’s Thunderstorm server-side ad insertion...

By: Jo Ruddock, Content Editor • Posted on: 17 Mar, 2026 • 2 minute read
Headlines

Bundesliga to launch first-ever FAST channel in the UK and Ireland on Samsung TV Plus

The Bundesliga and streaming service Samsung TV Plus have teamed up to provide fans in the UK and Ireland with a dedicated Free Ad-Supported Streaming TV (FAST) channel. This will be the first-ever FAST channel for the Bundesliga, marking a...

By: Jo Ruddock, Content Editor • Posted on: 9 Dec, 2025 • 2 minute read
Headlines

IBC2025: Hackfest innovators to build FAST channels during two-day event

A two-day hackathon with digital innovators, tech entrepreneurs, software developers, creatives and engineers will take place during this year’s IBC. The IBC x Google Cloud Hackfest, which is supported by Formula E, will involve standing up broadcast infrastructure to create...

By: George Bevir • Posted on: 5 Sep, 2025 • 2 minute read
Headlines

Amagi’s 15th Global FAST Report reveals how live content is fuelling streaming’s growth

Amagi has released its 15th Global FAST Report, offering insights into the free ad-supported streaming TV (FAST) ecosystem and how it is influencing media consumption. The report intends to highlight the growing importance of live programming – especially sports content...

By: Jo Ruddock, Content Editor • Posted on: 26 Aug, 2025 • 2 minute read
Headlines

World Rugby launches RugbyPass TV FAST channel

World Rugby and Samsung have partnered to launch the RugbyPass TV FAST channel on Samsung TV Plus. Now available in the UK and coming soon in the US, the collaboration is the latest development in scaling-up the global digital footprint of...

By: Jo Ruddock, Content Editor • Posted on: 1 Jul, 2025 • 3 minute read
Headlines

All Women’s Sport Network launches FAST channel on Pluto TV

Pluto TV and All Women’s Sports Network (AWSN), a global sports television network dedicated exclusively to women’s sports, have formed a global content partnership to make women’s sports freely accessible to viewers globally. From 9 June, AWSN will debut exclusively...

By: Jo Ruddock, Content Editor • Posted on: 9 Jun, 2025 • 3 minute read
Headlines

FC Barcelona chooses Amagi to launch Top Barça FAST channels

FC Barcelona has launched two new channels – Spanish and English versions of the Top Barça channel – on Amagi Now, an all-in-one cloud media platform that simplifies content operations through automated workflows, media asset management, and streamlined distribution and...

By: Jo Ruddock, Content Editor • Posted on: 31 Mar, 2025 • 2 minute read
Headlines

Amagi’s 13th Global FAST Report reveals surge in sports streaming on FAST platforms

The 13th Amagi Global FAST Report reveals significant growth in sports content in the free ad-supported streaming TV (FAST) ecosystem. The report highlights a 150% increase in global sports channel viewership on FAST compared to an overall viewership growth of...

By: Jo Ruddock, Content Editor • Posted on: 24 Oct, 2024 • 2 minute read
Headlines

Gracenote and Amagi join forces to streamline FAST go-to-market for content publishers

Nielsen’s Gracenote is teaming with Amagi to help content owners capitalise on consumer appetite for free ad-supported streaming TV (FAST) services. This collaboration enables Amagi to serve as a one-stop shop for customers, simplifying the process of getting programming onto major...

By: Jo Ruddock, Content Editor • Posted on: 26 Sep, 2024 • 2 minute read
Headlines

Professional Squash Association launches FAST channel on Amazon Freevee

The Professional Squash Association (PSA) has launched a dedicated FAST channel for SquashTV - the broadcast arm of the PSA - in the United States, with the first live event being the Manchester Open, which is taking place this week...

By: Jo Ruddock, Content Editor • Posted on: 24 May, 2024 • 2 minute read
Headlines

Whitepaper: Amagi Global FAST Report shows rise in FAST adoption

As Free Ad-supported Streaming TV (FAST) emerges as a sought-after streaming model among viewers, Amagi has crunched the numbers to identify the driving growth forces in its latest Global FAST Report. Between Q1 2023 and 2024, FAST saw a 35%...

By: Jo Ruddock, Content Editor • Posted on: 30 Apr, 2024 • 2 minute read
Cloud

FAST channels part two: Why they matter for sports entities

In part two of our report on the rise of FAST (free ad-supported streaming), Samsung, ATP Media, and Telstra Broadcast Services discuss why FAST should be part of your content strategy during this panel at Sportel.

By: Ken Kerschbaumer, Editorial Director • Posted on: 15 Dec, 2023 • 1 minute read
Headlines

Germany’s Sport1 launches motorsport FAST channel in cooperation with Samsung TV Plus

German multichannel sports platform, Sport1, has launched its first dedicated fast ad-supported streaming television (FAST) channel, Sport1 Motor. The new channel offers viewers car documentaries plus stories about luxury sports cars and reports covering topics such as electromobility. Sport1 is...

By: Heather McLean, Editor • Posted on: 20 Nov, 2023 • 2 minute read