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FIS World Cup

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uniqFEED provides virtual advertising for FIS World Cup

Swiss virtual advertising provider uniqFEED has jumped back into winter sports in 2024, providing its AdApt virtual advertising solution at the FIS World Cup in Jasna Slovakia, which ran from 20-21 January. The FIS World Cup stands as a key...

By: Jo Ruddock, Content Editor • Posted on: 22 Jan, 2024 • 2 minute read
Headlines

FIS and Infront enter eight-season FIS World Cup centralised media rights framework agreement

The International Ski and Snowboard Federation (FIS) and Infront have agreed terms for an exclusive agency agreement for the distribution of the international media rights to FIS World Cup events for all platforms starting in the 2026/27 season and covering...

By: Jo Ruddock, Content Editor • Posted on: 24 Jul, 2023 • 3 minute read
Headlines

Viaplay adds Austrian events to secure all FIS winter sports in Sweden

Viaplay has acquired the exclusive Swedish live rights to all FIS World Cup winter sports competitions held in Austria from the 2024/2025 season to the 2026/2027 season. The company already holds the Nordic rights to FIS World Cup events held...

By: Jo Ruddock • Posted on: 19 Oct, 2022 • 2 minute read

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