By Lorna Garrett, Zest Technologies managing director. There’s nothing like live sport. Despite the pandemic accelerating the change in viewing habits of audiences that are no longer tethered to a […] More
By Jean-Louis Lods, Ateme VP media and monetisation One challenge that’s been poking the sports broadcasting industry this past year is that the costs of attaining content can sometimes exceed […] More
The IABM has released a new Sector Trends Report on live sports. Analysed from a mix of quantitative data and qualitative input including extensive interviews and research, the live sports […] More
Watching on TV is still the most popular way to view sports, according to a new study. In the State of Digital Lifestyles research report from Limelight Networks, consumers in nine countries […] More
