By Heather McLean, Editor | Monday, March 8, 2021 - 11:30
The IABM has released a new Sector Trends Report on live sports. Analysed from a mix of quantitative data and qualitative input including extensive interviews and research, the live sports report examines drivers of change and provides both tech suppliers and media companies with the actionable insights they need to better address future challenges and […]
More
By Heather McLean, Editor | Wednesday, July 31, 2019 - 13:09
Watching on TV is still the most popular way to view sports, according to a new study. In the State of Digital Lifestyles research report from Limelight Networks, consumers in nine countries explained how they prefer to watch sports, as well as their views on device adoption and more. On sports, only 17.5% of people watch online, […]
More
