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Tech focus: Time for OTT to start scoring bigBroadcast via the public internet is old tech. If you want to include internet radio, it was up and running by the early 1990s. Live and on-demand coverage of the Olympic Games was available online in 2004, and today OTT...
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Formula E supercharges fan experience with AI-driven highlights from MagnifiFormula E, the all-electric racing series, has selected Magnifi as its official technology partner to create engaging replays and dynamic moments during live streams. Established in 2014, Formula E features high-speed, street-circuit racing in major cities worldwide, showcasing innovation in...
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Tech behind the triumph: How AI is igniting new growth in women’s sports coverage according to MagnifiBy Meghna Krishna, Magnifi group chief revenue office. For decades, women’s sports were relegated to the margins, seen as an afterthought to the main event. But, today, the tides have turned. Women’s sports are now drawing record breaking audiences, setting attendance...
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IBC 2024: Magnifi and Singular.live integrate to provide enhanced graphics and social mediaWhen sports fans watch graphical overlays in games, they are increasingly likely to be watching those provided by live-HTML-graphics leader Singular.live. To continue expanding its partner ecosystem, the company has integrated with Magnifi by VideoVerse, an AI-driven video-technology company and...
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Magnifi returns as a Bronze sponsor of SVG EuropeMagnifi, which enables the creation of smart digital-ready videos using AI and ML technologies for enterprises across industries including OTT platforms, sports broadcasters, leagues, sports federations, esports and more, has renewed its Bronze sponsorship of SVG Europe. "SVG Europe is...
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From pickleball to kabbadi: Magnifi discusses how AI-generated short videos are making unusual sports popularBy Vinayak Shrivastav, Magnifi by VideoVerse CEO. In today's crowded media scene, emerging sports like longball, pickleball, and kabbadi find it tough to grab attention at a global level. They compete with well-known sports like basketball and soccer, trying to...
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Sports and fan engagement: AI-driven innovations are paving the way says MagnifiBy Vinayak Shrivastav, Magnifi by VideoVerse CEO. The integration of artificial intelligence (AI) is reshaping the landscape of sports, gaming, and media, ushering in a new era of digital-first experiences. This transformative shift is not only revolutionising content creation but...
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Magnifi renews its Bronze sponsorship of SVG EuropeMagnifi by VideoVerse has returned as a Bronze sponsor of SVG Europe. The AI-powered product enables content owners and rightsholders to detect key moments automatically, which can be used to create highlights and short form videos in real-time. Solutions include...
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Less is more: Magnifi on what 2022 taught us about sport fans’ desire for short-form videoBy Vinayak Shrivastav, Magnifi CEO and co-founder. The image of a family sitting together on the couch, tuning in to watch their favourite sports team, may soon be a thing of the past. Today, a significant portion of sports-related video...
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Magnifi helps cricket franchise boost fan engagement with auto-production model for Google Web StoriesMagnifi has aided a national sports association in India that manages a popular cricket franchise to boost its online presence with Google Web Stories. The company has implemented its auto-production model for the cricketing client, which identifies key moments in the...
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Magnifi to share cutting-edge solutions as new Bronze sponsor of SVG EuropeMagnifi by VideoVerse, an AI-driven platform that helps broadcasters, OTT platforms, media platforms, and creators enhance videos, has joined SVG Europe as a Bronze sponsor. The company has expanded its solutions to support auto-creation of Google Web Stories, something which...
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