Nothin’ but net: NBA celebrates a slam dunk at the Paris Games 2025 and outlines the evolution of its European broadcast strategy

By Heather McLean | Thursday, February 6, 2025 - 14:56

The NBA Paris Games 2025 featuring the Indiana Pacers and the San Antonio Spurs in regular-season games on 23 and 25 January set multiple records across television viewership and digital […] More

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Nothin’ but net: NBA celebrates a slam dunk at the Paris Games 2025 and outlines the evolution of its European broadcast strategy

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