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Screens, Stats & Social webinar: Speakers from The AELTC, Hexagon Cup and Little Dot Sport to share insightsKatie Matthews, partnerships director, Little Dot Sport (pictured); Will Giles, managing editor, digital content, The AELTC; and Jose Garnes, head of content, Hexagon Cup, will be exploring how broadcasters, leagues, and rights holders can meet changing fan expectations with more...
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Digital Sports Summit: Picture gallery from the 25 June event in LondonThe Digital Sports Summit 2025, sponsored by TATA Comms Media, took place in London on 25 June. The event's focus was the strategies, tools, techniques and technology required to successfully create and distribute social, mobile and streamed sports content. You...
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Digital Sports Summit: Snapchat, IMG, The Premier League and Sky Sports among major brands confirmed for 25 June event in LondonA host of big sports media brands are providing speakers for the 2025 Digital Sports Summit, which is taking place next Wednesday (25 June) in London. Snapchat, Buzz16, IMG, Sky Sports, The Premier League, SailGP, the International Tennis Federation, European...
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Focusing on the continent: Bringing the production of the second-ever Hexagon Cup inhouse with MediaproThe second-ever Hexagon Cup took place in Spain from 29 January to 2 February 2025. Over five days of fast-paced padel action, the event achieved new high attendance figures, with more than 30,000 spectators in the Madrid Arena, and both...
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SVG Europe and skroller join forces for webinar on creating and using athlete and fan-generated contentA free-to-attend online webinar for sports federations, leagues and associations, as well as media rights holders, that are looking to connect with fans beyond the TV broadcast, is being hosted by SVG Europe in association with skroller, the digital arm...
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Finding the right recipe: Synamedia’s tips for streaming success in 2025By Simon Brydon, head of sport – video network at Synamedia. The America’s Cup, Euro 2024, the African Games and Paris Olympics – 2024 offered us a Michelin-starred menu of tempting sports specials alongside regular favourites like the Superbowl and...
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DACH Summit 2024: Vizrt’s Andrew O’Neil on how sports broadcasters can engage Gen Z and MillennialsSpeaking at the DACH Summit 2024, Vizrt’s head of sport Andrew O’Neil outlined how sports broadcasters and federations can better connect with Gen Z and Millennials, and why it’s becoming increasingly vital to do so. Vizrt recently published an eBook...
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World Series 2024: Onsite studio coverage and social media success of ballpark cam has MLB Network shiningAs the scene shifted to The Bronx for Monday night’s Game 3 of the World Series (28 October), the crew at MLB Network loaded up into Yankee Stadium for (potentially) three straight days of onsite studio coverage in what is...
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Helmets off: How the NFL is using social media to grow its hardcore and casual fan base in the UK and EuropeIn sports broadcasting, social media is a key aspect of building a fan base and breaking into new demographics, and the NFL is well versed in creating and utilising this type of content. This month the NFL is holding three...
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Italy Summit 2024: Watch video recordings on-demandThe SVG Europe Italy Summit took place on 27 June at Sky Italia in Milan. You can now watch video recordings of the sessions. Viewing is free and registration is no longer required. There are versions in both Italian, and...
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Sky Sport Italy Summit 2024: Strategies to engage audiences via social media and video exploredThe 2024 edition of the Sky Sport Italy Summit, held on 27 June at the Milan Santa Giulia headquarters of Sky Italia, finished with an in-depth look at the latest strategies for engaging sports audiences through social media and video...
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Vehicle for growth: Bringing new fans to World Rugby SVNS through a revolutionary new look, format and productionSVNS is the supercharged new identity for World Rugby’s Olympic-focussed seven aside format, aimed at broadening the reach and appeal of the sport beyond its traditional audiences. Launched just one year ago, the Grand Final weekend has just taken place...
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Driving viewership: World Rugby on utilising SVNS athletes and their social media connections to bring new fans to the revitalised tournamentThe new and improved Olympic format for World Rugby, SVNS, has just closed its first season and along with that, been able to evaluate how its equally revitalised broadcast of the tournament has succeeded in bringing in new viewers. World...
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Create Share Engage 2024: Watch session recordings on-demandVideo recordings of the sessions from SVG Europe's Create Share Engage 2024 event are now available to view without the need to register. Speakers include James Rothwell (World Rugby), Rob Johnson (ECB), Thomas Schöneich (EHF), Malgorzata Borkowska (Ekstraklasa) and more.
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