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WOW launches U27 offer in sports streaming for the first timeWOW has launched a new offer for young adults: WOW Live-Sport Young, which enables all 18- to 26-year-olds to receive the WOW Live Sports subscription at discounted conditions. The move is a reaction to the growing price sensitivity of younger target...
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United Rugby Championship achieves transformative first-year results with EluvioEluvio and the United Rugby Championship (URC) have announced first-year results for URC TV. URC is a diverse competition reaching a global audience through its premier streaming platform, URC TV, powered by Eluvio. Using the Eluvio Content Fabric and Application Suite, URC has...
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Football Summit 2026: TVU Networks’ Yoni Tayar on how to scale up production volume without increasing costsFootball production used to mean one thing: a broadcaster covering a match. Now, creators, athletes, and federations are all producing live content. How is that reshaping the industry? Yoni Tayar, VP of marketing at TVU Networks, provides the answers and...
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Milano Cortina 2026: Warner Bros. Discovery reports best-ever streaming figures for Winter GamesThe return of the Winter Games to Europe combined with world-class sports production and a highly innovative streaming experience has driven significant growth in viewership and engagement across Warner Bros. Discovery’s (WBD) services across Europe. Highlights across the 17 days of...
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Meeting demand: Pixitmedia explores the shift towards adaptive, smarter and leaner sports broadcastingBy Kedar Mohite, senior product marketing manager, Pixitmedia. 2026 will be one of the biggest years for sports, with major events such as the FIFA World Cup, Commonwealth Games, and the Winter Olympics, alongside annual pillars including Wimbledon, the FA...
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Ashes to Ashes: Inside TNT Sports’ hybrid and ‘maverick’ production plan for coverage of cricket’s oldest rivalryAhead of the first Ashes test in Perth on Friday (21 November), SVG Europe caught up with Warner Bros. Discovery Sports Europe’s Scott Young to find out what he and the TNT Sports production team have planned for the highly...
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Analysis: Is piracy just the cost of doing business?It’s high time that sport started having adult conversations about piracy. Does it really cost the industry almost $30bn a year? Or is it just the cost of doing business as an expensive subscription product? SVG Europe editor-at-large Callum McCarthy...
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FutureSPORT 2025: YouTube head of UK sports to deliver fan engagement-focused keynoteJonny Keogh, head of UK sports at YouTube, will deliver a keynote entitled 'How YouTube is driving a new era of fan engagement' at FutureSPORT 2025. The event, sponsored by Tata Communications Media, is taking place at the Amex Stadium...
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Infront and ITF extend global partnership to expand data and streaming capabilitiesThe International Tennis Federation (ITF) and Infront have extended their partnership, expanding the collaboration by three years and enhancing its scope. The renewal builds on the original agreement which positioned Infront as the ITF’s Official Data Partner. The extended partnership...
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Analysis: Premflix? Don’t count on it – the cautionary tale of Ligue 1+While French football pins its hopes on a risky direct-to-consumer play, the economics - despite some healthy early subscriber numbers - don't look great. In his second article for SVG Europe, editor-at-large Callum McCarthy looks at why for the Premier...
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IBC2025: Accelerator Programme project PoCs set to go live in the Accelerator ZoneThe IBC Accelerator Media Innovation Programme is set to unveil eight proofs of concept (PoCs) and one Incubator project at IBC2025. IBC also revealed a slate of major media players joining as new Champions in support of the Accelerator projects,...
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Next level: The World Games 2025 prepares to bring 20 live streams to fans over new OTT app for the first timeWith the 12th edition of The World Games about to take place in the mega-city of Chengdu in China, fans of athletics can for the first time stream the event live on the Games' new over the top (OTT) platform....
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Research: Action required as broadcast and streaming revenues convergeStreaming is set to take a significant share of revenue from traditional broadcast and pay TV from 2024 to 2029, but broadcasters can thrive with the right streaming strategy, according to a study. New global data from Caretta Research highlights...
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Digital Sports Summit 2025: Watch conference session recordingsIt is now possible to watch recordings of the conference sessions from the Digital Sports Summit, sponsored by TATA Comms Media, without the need for registration. Speakers include Snapchat's Kahlen Macaulay, Joshua Barnett from After Party Studios, and Tim Cocker...
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