Tour de France looks to reach a broader audience with TikTok partnership
TikTok is joining the Tour de France and Tour de France Femmes as an Official Provider. The partnership aims to boost the exposure of cycling and top riders among a […] More
TikTok is joining the Tour de France and Tour de France Femmes as an Official Provider. The partnership aims to boost the exposure of cycling and top riders among a […] More
Riders in the Tour de France Femmes set off in this first historic race on Sunday 24 July from the Eiffel Tower to the Champs-Élysées for the start of this […] More
The new Tour de France Femmes has stuck an agreement with Discovery Sports and Eurovision Sport to take the women’s cycling event to the widest audience possible across Europe from […] More