Both the Tour de France Femmes and the Tour de France are set to improve the fan experience with technology and innovations from NTT. The 2022 event will see the inaugural women’s race starting on the Champs-Élysées on 24 July 2022, prior to the conclusion of the men’s race on the same day. The women’s […] More
Ahead of the 2021 Tour De France, FloSports, the streaming service which gives fans access to over 300,000 live and on-demand sporting events annually, partnered with Grabyo to deliver high-impact, real-time coverage of the Tour across social media. FloSports utilised Grabyo’s cloud video platform to deliver real-time Tour de France highlights across Twitter, Facebook, Instagram […] More
Eurosport has recorded strong year-on-year audience growth during the first three days of the Tour de France with a steep rise in traffic via its digital platforms across its major markets in Europe. Eurosport.com, which offers key highlights as well as live reporting during each stage, has seen a 177% rise in unique users overall. […] More
The Tour De France starts this weekend and with Sir Bradley Wiggins heading up the coverage from the peloton, Eurosport aims to cover every stage of European road cycling’s big event. Fresh from Italy and the Giro d’Italia, the Eurosport cycling team, led by Guy Voisin, director of cycling at Discovery Sports, is putting the […] More
Discovery’s platforms will once again show the Tour de France for viewers in more than 60 markets across Europe and Asia. With total exclusivity in 35 markets, Discovery’s leading sport brands Eurosport and GCN will offer live, on-demand and ad-free coverage of every stage of Le Tour via its digital platforms, the Eurosport App and GCN+. […] More
The Tour de France has just drawn to a rapid close. The world’s best sports event for anyone with a case of unfulfilled wanderlust was produced in a completely new way by rightsholders and their production partners around the globe. Over the years, SMT has become a big part of NBC Sports’ Tour de France […] More
Euro Media Group (EMG) companies, Broadcast RF and the Euromedia France RF division, have kept socially distanced for the ongoing Tour De France while working together to bring all the action to screens around the world. Twenty of Broadcast RF Velo4G live onboard cameras were provided for the Tour for the second year in a […] More
This year, due to COVID-19, the rollout of fibre and other technologies has been a colossal challenge in all walks of life, including sporting events. For the Tour de France, it has forced changes to be made to the technical infrastructure that is required to connect the race across each stage of the competition – […] More
The 107th Tour de France is set to make its grand départ on 29 August in Nice, arriving in Paris on 20 September. This year’s Tour is a truly French affair, covering 3,470 kilometres including five mountain ranges in France and involving a total of 21 stages. For broadcasters, this famous cycling contest is already […] More
Eurovision Sport and Amaury Sport Organisation (ASO) have extended their media rights agreement for the Tour de France through to 2025. In addition, Eurovision Sport has extended its agreement with Unipublic, a subsidiary of ASO, for the Vuelta a España, again through to 2025. The Tour de France will be available to audiences in 54 […] More
