Reflecting the growing popularity of social viewing, Canal+, working with its partner LiveLike, is offering French football fans the chance to participate while watching live broadcasts of Ligue 1 matches – using polls, quizzes, predictions, and alerts, among other features, that dovetail with the programme output. In this session, key players involved in the project discuss what they are doing (and how and why they are doing it) before looking at the bigger picture, and where football fan engagement might go in the future.
Speakers:
- Sebastien Audoux, Head of Sports Digital Content, Canal+
- Matthieu Montigaud, Product Manager, Canal+
- Samuel Westberg, CCO, LiveLike