Daniel Monaghan

Ampere Analysis, Research Manager

Dan is a Research Manager in the Consumer team at Ampere Analysis, managing the company’s annual syndicated Sport Consumer survey, which tracks the attitudes and behaviours of over 22,000 sports fans across 14 markets, globally. In addition to this, he also works closely with Ampere’s Sports Media Rights team and bi-annual syndicated Media Consumer survey, and on frequent bespoke consulting projects in the sport and media sectors.

Prior to joining Ampere in September 2022, Dan gained research and analysis experience in commercial planning at Legends International and sponsorship at Manchester United, as well as experience across the fintech and retail consulting sectors. Dan holds an MSc in Sport Business & Innovation from Loughborough University London and a BSc in Economics from the University of Warwick, and has published academic research on NFL fandom in the UK.