You can now watch the session recordings from FutureSPORT 2025, a forward-looking conference and networking event focused on how sports content will be created, distributed and consumed in the coming years.
The 2025 edition, sponsored by TATA Communications Media, covered a range of subjects including: fan engagement, personalisation and gamification; Artificial Intelligence; and the cloud, virtualisation and software-based production.
FutureSPORT 2025 took place in Brighton on 6th November.
Please note that due to copyright restrictions, we are not allowed to share one of the sessions (YouTube). And in other sessions, where the video footage is not cleared for online use, it has been pixelated.
Opening remarks from TATA Communications Media
Diversified Presentation
Racing ahead: The inside track on the broadcast innovations driving Formula 1 coverage
Workshop: Yes, MAM – Getting more from your sports content (with and without AI)
Trendspotting: Sports content production and distribution in 2026 and beyond
Let the games begin: Exploring the future of sports viewing (and how we can monetise it!)
Matrox Presentation
Tech Focus: After the AI hype – Who will own the future when the bubble bursts?
Workshop: Battling the pirates – Practical strategies for sports content protection
Tech Focus: Embracing virtualisation, the cloud, and software-based production
Feeding the Seagulls: How Brighton & Hove Albion create and deliver fan-first football content
