Director for Business Development, Sports and Live Markets EMEA, Grass Valley
John Carter is Grass Valley’s EMEA director for business development focusing on sports and live markets. With over 30 years’ experience in the broadcast industry, Carter has held both technical and commercial positions with leading vendors.
The majority of time has seen dedication in the product management function during industry’s transitioning years from SD through to today’s production formats of UHD HDR. This involvement, leadership and gained knowledge is established around the development of Vision Mixing products and platforms that are at the centre of live production.