BT Media and Broadcast renews Gold SVG Europe sponsorship
BT Media and Broadcast (BT M&B) has returned as a Gold sponsor of SVG Europe. The company offers content connectivity and global broadcast solutions to streamline every element of the content capture chain. This includes smart broadcast network Vena, which enables broadcasters to benefit from applications that sit on top of a high-grade software-defined media network.
Dominik Wrona, head of portfolio for BT Media and Broadcast, said: “We are pleased to renew our sponsorship with SVG Europe, a pivotal organisation in the sports broadcast space. SVG Europe offers great insight across what some would call the most exciting area of broadcasting – live sports. As BT M&B, we understand (and love) the world of sports and the role we play in it. With our world-leading TVOB offering that facilitates events from the Premier League to the Champions League we are well accustomed to the pressures and expectations of such environments. That’s also why we are taking our brand new, software defined broadcast platform Vena to the world of sports where flexibility, scale and reliability are key to enable the creative vision of our partners in order to create the best audience experience possible.”
Recent projects for BT M&B include working with QTV to provide VAR technology in top-flight Scottish football, and with EMG to create a best-in-class remote production model. It has also been active in the field of 5G, with trials showcasing the advantages that 5G can bring to live sports production when deployed as a private network in combination with cloud-based technologies.
The company has also launched FacilityLine Cloud Connect, which bridges the gap between the BT Tower Switch and AWS Elemental MediaConnect. It is said to offer a low-latency gateway that enables switching of broadcast-quality live feeds through either ground or cloud environment.