NAB 2024: Zixi to showcase technology to drive broadcaster profitability

Zixi will be demonstrating its next-generation live streaming features at NAB 2024. During the event, the company will present a diverse range of product updates and demonstrate unmatched live video delivery performance, scalability and cost performance on the Zixi Enabled Network, the industry’s largest ecosystem for live video over IP.

Latest advancements include High Performance networking, leveraging DPDK to achieve remarkable throughput efficiency improvements while utilising only a fraction of processing power. This allows a Zixi Broadcaster to deliver 3x the amount of Zixi traffic versus previous versions and as a result the associated costs of compute is reduced by two-thirds. Open-source alternatives require 3x the compute and therefore 9x the compute/costs versus Zixi using High Performance networking

Also new is Dynamic Latency for the optimisation of live IP video based on real-time network conditions. High value streaming applications require as real-time, ultra-low latency as possible. Unique to Zixi, Dynamic Latency automatically finds the lowest possible latency based on network conditions, where streams can still be delivered reliably, and adjusts the latency as network conditions change

Error Concealment, meanwhile, replaces video frames containing errors with skip frames while keeping audio in sync, overcoming situations where unrecoverable packet loss on input streams corrupts video frames. Error Concealment improves the downstream decoding and playback of video streams for customers deploying IRDs when there has been upstream packet loss creating some errors in the video stream content

Timeline Normalization repairs timelines in the transport stream introduced by upstream encoding and processing, helping sensitive to timeline issue IRDs, dramatically improving stream ingest. Timeline Normalization improves downstream decoding and playback of video streams for broadcasters when there has been upstream packet loss creating some errors in the video stream timelines or timelines are not clean due to the video ingested being legacy protocols

Finally, Dynamic HTML Overlays will be showcased, making the transition to the cloud seamless without the need for additional on-premises hardware for these processes. Dynamic HTML Overlays makes it easy for broadcasters to overlay graphics, such a scoreboards or news tickers, to a live video stream in the cloud when they do not need the full capabilities, cost or complexity of production switching and editing software

Zixi continues to innovate with AI, ML and advanced analytics and will demonstrate the ability to track telemetry metadata across the life of the live stream journey even as video leaves and comes back to the SDVP.  Coupled with Intelligent Data Platform (IDP) capabilities including Auto Incidents utilising Multi-Object-Correlation-Analysis (MOCA), this not only strengthens Zixi’s ability to quickly perform root cause analysis (RCA) for the quick resolution of issues in minutes, but also to optimise workflows by replacing weak segments of the distribution with different networks or by replacing blind segments of the distribution with Zixi optimised delivery.

“Zixi will demonstrate groundbreaking developments in efficiency that enable our customers to realise a very healthy bottom line,” said Gordon Brooks, executive chairman and CEO, Zixi. “There are a number of large savings areas, including egress and compute, as well as the use of advanced analytics and machine learning to drastically reduce RCA costs.”

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