Recent Posts by Brandon Costa, Director of Digital

SVG Summit: Should Artificial Intelligence and automated production be coupled for sports storytelling?

Artificial intelligence and automated production tools are already impacting the way sports events are produced, but the technologies are still in the early stages and there is much to be learned. During a conversation at last week’s SVG Summit 2018 in New York, a pair of production pros share their thoughts on the technology and […]  More

SVG Summit 2018: How OTT and social media are changing video with microtransactions, fragmentation and interactivity

As OTT and social media content delivery becomes prevalent and more important to sports fans, there is an increasing demand on production teams to create content in new ways. At the 2018 SVG Summit, a panel of industry experts examined how networks and leagues are changing their production philosophies, workflows and business models to keep […]  More

Storytelling in eSports is very different to traditional sports broadcasting

eSports is emerging as the new, exciting live event content consumed worldwide, but, still in its infancy as a broadcast property, it has not concretely defined what makes for a good esports broadcast. Sure, there’s natural strategy in telling the story of esports competitors through interviews or feature packages, but telling the real-time story of […]  More

SVG On Demand: NBC Sports’ Matt Celli on the value of bringing eSports to traditional television

NBC Sports is one of the traditional sports media players that has dipped a toe in esports waters, producing some big-time events, including Universal Open Rocket League (Season 2) this past summer. At SVG’s recent inaugural eSports Production Forum, Matt Celli, head of production technology, innovation and data, NBC Sports and Olympics, chatted with Jason Dachman […]  More

SVG on Demand: Turner Sports’ Robert Ochiallini on how eye-tracking and sports science are changing eSports production

Turner Sports became one of the first legacy broadcasters to dive into the deep end of the eSports pool when it launched the ELEAGUE property in 2016 and, since then, it has invested a lot of staff and resources into developing a unique viewing experience. At the inaugural SVG US eSports Production Forum last week, […]  More

NBA partners with music startup UnitedMasters to bring indy musicians to its digital content

The NBA has unveiled a new partnership with UnitedMasters, an independent music-management startup, which will make a broad (and growing) new music library available to editors of NBA content. The partnership is yet another example of the NBA’s vision to keep its brand at the crossroads of sports and entertainment culture. The relationship offers the league’s […]  More

Akamai bolsters Intelligent Edge platform with focus on security and latency

After disclosing some new features with SVG Europe at last month’s IBC 2018, Akamai followed up last week with more details on enhancements coming to its platform to bolster digital video security and delivery. Akamai continues to push its technology to help media clients deliver a streaming experience at the quality and timeliness of traditional […]  More

‘A natural fit’: Inside NEP Group’s acquisition of Fletcher

Mike Werteen, global president, NEP Broadcast Services, has a personal litmus test when weighing client response immediately following his company’s acquisition of another. In the aftermath of Monday’s announcement that the global live-mobile-production giant had acquired speciality-camera provider Fletcher Group, the feedback was universal. “To a person,” Werteen said, “everyone has come back and said that […]  More