Recent Posts by Brandon Costa, Director of Digital
By Brandon Costa, Director of Digital | Monday, July 27, 2020 - 16:21
On Friday afternoon (24 July), the NBA and its broadcast partners, ESPN and Turner Sports, unveiled some of their production plans for the resumption of the NBA season and the NBA Playoffs from the ESPN Wide World of Sports Bubble, which includes new and unique robotic camera angles and the ability for fans to appear […]
More
By Brandon Costa, Director of Digital | Monday, April 6, 2020 - 10:30
With North Americans deep into quarantine as a result of the coronavirus pandemic, many are looking for a welcome distraction from the stresses of the situation. To help bring a sense of normality to fans, the NHL has launched ‘NHL Pause Binge’, a campaign across NHL.com, the league’s YouTube channel, and its various social channels […]
More
By Brandon Costa, Director of Digital | Thursday, March 12, 2020 - 14:59
More than 130 digital sports media and technology executives gathered for the third-annual SVG USA Sports OTT Forum at The Paley Center for Media in New York City on Tuesday 11 March to take in exclusive case studies and to hash out critical technological and business questions facing the sports video industry. The event spotlighted […]
More
By Brandon Costa, Director of Digital | Tuesday, March 10, 2020 - 18:02
Major League Soccer hit the ground running in its 25th season late February, with the league expanding its social media distribution strategy with one of its closest partners: Facebook. In addition to posting in-depth video recaps of every game this season to Facebook’s long-form video consumption product, Facebook Watch, MLS is also hosting a weekly […]
More
By Brandon Costa, Director of Digital | Wednesday, February 12, 2020 - 18:44
When working a Super Bowl, one should not expect to get much sleep. In Miami this year, the team at Fox Sports Digital ground out a wealth of content ranging from live long-form to the VOD short-form, all while putting together a week that garnered the media giant more than 150 million views across its […]
More
By Brandon Costa, Director of Digital | Wednesday, January 8, 2020 - 17:56
With selected US cities beginning to install 5G infrastructure, one of the logical places for the next generation of mobile connectivity to gain early traction is in professional sports venues. The NFL, through its partnership with Verizon, is committed to staying out in front of this revolutionary trend. As of now, 5G capabilities are currently […]
More
By Brandon Costa, Director of Digital | Monday, January 6, 2020 - 17:44
Peter Hutton is no stranger to the sports media landscape. As the former CEO of Eurosport and co-CEO of MP & Silva, the veteran executive now finds himself at the centre of sports and social media at Facebook as the platform’s director, global sports partnerships. In this conversation from the 2019 SVG Summit in New […]
More
By Brandon Costa, Director of Digital | Monday, December 9, 2019 - 16:16
As eSports rises in prominence as a live-sports property, the most common question from broadcasters — especially those accustomed to a traditional sports environment — is what are the differences between broadcasting a virtual sports event and a physical one? Sure, an eSports event feels more like a rock concert than, say, a baseball game, […]
More
By Brandon Costa, Director of Digital | Thursday, November 21, 2019 - 17:08
The Swedish esports production company DreamHack and AT&T made a little history during the Dreamhack Atlanta esports event last weekend. During the festival, a DreamHack Open CS:GO tournament was played onsite and streamed live utilising 5G workflows, making it the first 5G-enabled live coverage of an esports event in North America. Using 5G, the DreamHack […]
More
By Brandon Costa, Director of Digital | Monday, November 11, 2019 - 17:33
The Seattle Sounders won the second MLS Cup title in their history when they beat Toronto FC 3-1 in the 2019 final at CenturyLink Field in front of a Seattle record crowd of 69,274 on Sunday (10 November 2019). It is the second time the club has won the MLS championship in the last four […]
More