Recent Posts by Brandon Costa, Director of Digital

DAZN to deliver more original content to Snapchat

Continuing to expand its digital content portfolio, DAZN has struck a partnership with popular social media app Snapchat to deliver custom video to its Discover page. As part of the partnership, DAZN will produce two new shows that surround some of the streaming company’s exclusive boxing events. It will also heavily program its Our Story […]  More

PGA Tour and NBC Sports will live stream every single shot of The Players Championship in 2020

The live streaming of golf will reach another significant milestone in 2020 as the PGA Tour announced that it would offer live video coverage of every single shot from every single player during next year’s The Players Championship, which will be held at TPC Sawgrass on 12-15 March. It will mark the first time that […]  More

Inside Fox Sports’ upcoming season of 4K HDR distribution for Thursday Night Football

Fox Sports will be distributing this season’s Thursday Night Football NFL package in 4K UHD and HDR. Beginning with this Thursday’s matchup between the Philadelphia Eagles and the Green Bay Packers at Lambeau Field, Fox Sports’ production and operations team will produce TNF games in 1080p/High Dynamic Range (HDR) and upconvert the image from there […]  More

NFL boosts partnership with Sportradar to reach into the future of betting

The National Football League (NFL) has expanded its partnership with the sports data company Sportradar. The broadened deal gives Sportradar exclusivity to license the distribution of NFL official league data and content, most notably allowing the sending of real-time official play-by-play data and NGS data to sports betting operators in the US and internationally where […]  More

Twitter releases video-clipping tool LiveCut: What does it mean for sports video professionals?

Twitter grabbed the attention of many in the content creation game last week with the announcement of a new live video editing and distribution tool, LiveCut. The cloud-based web application allows quick editing and sharing of video highlights of a live stream occurring from one’s own Twitter account. It’s a move that the social media […]  More

Coming of age: NBA 2K League becomes hotbed of production experimentation in just its second season

eSports is many things: lucrative, polarising, intriguing and even (at times) surprising. From a broadcast standpoint, eSports represents a whole new world of production experimentation. What makes for a good viewing product? How can this be different and (in some ways) better than watching traditional sports? It’s that exciting prospect that enticed Matt Arden, executive […]  More