Sportel introducing Sportel+ eTALKS, 11 March

Sportel’s 2021 Content Media Rights and Technology Convention is slated for 5-7 October in Monaco but the organisation is looking to bring its community together via a series of free eTALKS that begin on 11 March with two sessions that look at The Shift in Sports Media Rights Strategies (14:00-15:00 CET) and New Streaming and Broadcast Strategies (15:00-16:00 CET).

Key topics will include navigating media rights strategies, ‘crossover’ opportunities between parallel ecosystems such as esports and sports betting, groundbreaking new tech and digital evolutions for broadcast, fan engagement and much more.

Session One: The Shift in Sports Media Rights Strategies
How are strategies adapting to both the unforeseen on-going pandemic, alongside the foreseen but seismic growth in online content and fragmented markets. Has the bubble burst? Influential sports content owners, buyers, sellers and partners will share their expert insight on navigating and negotiating rights deals during the ongoing disruptive climate and the keys to success.

  • Victor Cui, CEO International & CEO ONE Elite Agency, ONE CHAMPIONSHIP
  • Amikam Kranz, VP Media Sales & Operations and Member of the Group Management, INFRONT
  • Thierry Pascal, Managing Director, EMEA / SVP International Media, PGA TOUR
  • Nick Volante, SPORTEL (Moderator)

Session Two: New Streaming and Broadcast Strategies
Current trends and future strategies for broadcast have accelerated two-fold due to the impact of COVID and new tech dominating the scene. Though cable is insisting it will never go away, traditional consumption of sports is changing, exponentially with content owners selling their rights to broadcasters, while growing revenue by connecting directly to a new generation of tech-savvy audiences through subscription-based streaming platforms offering personalised, added value content. Where will this strategy lead and how does this model work? Will consumers ultimately be able to, and indeed ready to, pay for multi-packages to follow their favourite sports?

  • Will Godsiff, Senior Digital Strategist, SUNSET+VINE
  • Anna Lockwood, Head of Global Sales, TELSTRA BROADCAST SERVICES
  • Pedro Presa, Group Chief Direct to Consumer Officer, ELEVEN
  • David Jones, SPORTEL (Moderator)

To register today visit

Future sessions include:
8 April 2021: Esports in collaboration with Esports Insider
May 2021: The Future of Sports Tech


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