Deltatre partners with Nokia to expand VR and 360 live coverage of sport
Deltatre, the global sport media service company, recently acquired by Bruin Sports Capital, is stepping up its plan for VR and 360 coverage of sports events, building on the early success of what was delivered this summer for major European football tournaments and competitions.
The Deltatre VR and 360 offering is an end-to-end solution from production to workflow to end-user’s apps, which integrates a mix of immersive and standard, live and VOD content into an engaging VR consumer model.
Working with Nokia, Deltatre utilised the single-body, purpose-built OZO camera and the recently announced OZO Live solution to capture and deliver broadcast-quality, live 3D 360 VR video.
Carlo De Marchis, chief product & marketing officer, said: “There is a growing interest in alternative ways to bring sporting events to fans, and VR/360 is one of the most disrupting attempts we have seen so far. This innovation has a lot of potential and Deltatre is at the centre of it, as we have been for the last 30 years with each key transformation in sport.”
“Together, Deltatre and Nokia are offering sports leagues an end to end VR platform that enables amazing, immersive VR experiences to audiences worldwide,” said Tarif Sayed, Nokia’s head of VR technologies. “Now, people can sit courtside with their favourite team or see views from around a stadium without ever having to leave their couch.”
“Integrating Nokia OZO and OZO Live into our live digital sport production was straight forward and performed in an impressive time to market. With the live full end to end B2B trials behind us, we are now moving forward extending our fleet to make it VR/360 production ready. In parallel, our R&D is improving the end user experience we have created, key to our white label offering to federations, broadcasters and end users adoption rate,” adds Gilles Mas, managing director international football at Deltatre.