Mediapro provides comprehensive services for the European Games 

Spain’s Mediapro, in collaboration with Festival Group, has successfully undertaken host broadcaster duties for the European Games, which took place in Kraków (Poland) from 21 June to 2 July.

The European Games is an international multidisciplinary sports event organised by the European Olympic Committees in which athletes from 48 countries compete in a range of sports disciplines, including athletics, padel, artistic swimming, ski jumping, fencing, cycling and karate.

In total, the games encompass 29 disciplines across 26 venues. In order to deliver these comprehensive services, Grup Mediapro deployed a team of more than 500 broadcast professionals in Kraków, where it produced up to 750 hours of live coverage across the 12 days of competition.

The Grup Mediapro team was on the ground in Kraków operating 16 HD mobile units and more than 250 cameras, including nine underwater cams, eight crane cams, two Cablecams, four auto-tracking cams, 45 super slow motion cameras and 14 drones. The biggest deployment – involving 90 professionals and 45 cameras – was at the Silesian Stadium, in the city of Chorzow, where the athletics competition took place.

Grup Mediapro was also responsible for the design, construction, fit-out and logistics of the International Broadcast Center (IBC). This 1,200sqm facility was located at the Polish TV (TVP) premises in Kraków, from where the signals that were distributed to 50 countries around the world, such as Germany, Argentina, Belgium, Brazil, Spain, France, Mexico, Switzerland, the United Kingdom, Turkey and Thailand, were received and managed. Each day, the group produced two 26-minute daily highlights summaries in English, as well as a five-minute clip which was distributed internationally.

The Organizing Committee of the European Games Kraków-Małopolska 2023, which was responsible for the event, awarded the production contract for this international sporting event to Grup Mediapro and its partner after reviewing multiple tenders. The organisers highly rated the experience of the group, which organises more than 15,000 live events annually around the world.

Grup Mediapro will also be the official host broadcaster of the Pan American Games taking place in the Chilean capital Santiago in October. It is the first time that the same company has been commissioned to produce both events in the same year.