Okko Sport in Russia embraces WSC Sports for highlights production
Okko Sport, the Russian subscription-based sports broadcaster, has inked a deal with WSC Sports that will see the two companies work together to develop innovative solutions that they hope will disrupt the OTT and sports fan experiences in the Russian market.
Okko Sport, the official Russian broadcaster of the English Premier League, Major League Soccer and CONCACAF qualifiers for the 2022 FIFA World Cup, will use WSC Sports’ proprietary technology to automate real-time highlights production. The technology involved in this partnership is new to the Russian market.
“This partnership will immediately get more sports content in front of the millions of sports fans in Russia,” WSC Sports head of business development, Central Eastern Europe and Russia Itai Epstein said.
“Our technology will not only extend Okko Sport’s offerings but also distribute highlights and other short-form content to Russian sports fans faster than ever before. Our innovation won’t stop there. This partnership is the start of other initiatives our two companies have planned for the Russian marketplace.”
“We created Okko Sport to give football fans an opportunity to watch matches of their favourite teams with comfort and pleasure” added Mikhail Gershkovich, head of sports projects, Rambler Group and Okko Sport.
“Our innovative service offers fans a choice of commentary track, as well as stadium sounds, the ability to watch on three devices at the same time, at 50 FPS, in 4K and many other features. Now we are making the next step – thanks to the partnership with WSC Sports, Okko Sport clients will get even more premium sports content in real-time.”