Panasonic goes for Gold again with SVG Europe

Panasonic has once again signed up as an SVG Europe Gold Sponsor. The company’s director of its professional video systems business unit EMEA, Andre Meterian, said SVG Europe’s goals closely align with Panasonic’s in terms of working closely with sports broadcast and productions companies.

Panasonic’s Andre Meterian

Commented Meterian: “We have renewed our membership with SVG Europe as it aligns with Panasonic’s business strategy of closely aligning with production partners in sports and more widely in broadcast. As a long term partner we are pleased to continue our partnership with SVG and share its goal of advancing the creation, production and distribution of sports content.”

On what Panasonic gets out of SVG Europe membership, Meterian said: “As an important outlet for discussion and learning amongst professional sports content broadcasters, producers and editors, SVG Europe remains one of the most important communities for industry practitioners to gather information and learn about the latest technological advancements and improvements.

“SVG Europe has become a crucial discussion forum and meeting place for the European sports production community, helping to drive innovation, change management and new developments across this rapidly moving marketplace. SVG Europe is the ideal organisation for Panasonic to stay close to our major customers in this space, so we are very pleased to continue our involvement as a Gold Sponsor.”

Panasonic develops groundbreaking 4K products including broadcast quality remote cameras. At IBC this year it unveiled the 8K ROI camera which allows to capture four separate crops from an 8K image and a new PTZ camera, the AW-UE150 which is the first of its kind to feature 4K 50p and a large one type MOS sensor. Plus, for sports broadcasting, its flagship studio camera AK-UC4000 features 4.4K Sensor, UHD 12G-SDI (x2) interface, 2x, 3x, or 4x HD Slow Motion Output and Integrated Arena Wireless Options.