PLAZAMEDIA grows service portfolio to include 4K
PLAZAMEDIA has announced that it is expanding its service portfolio to offer customers productions in 4K/UHD. To this end, PLAZAMEDIA has begun operating ‘4K suites’ which, with their sophisticated editing technology, round off the company ‘s infrastructure for 4K productions.
With the aid of various special cameras, including drones and high-speed cams, this production technology was first used during production of the UEFA Champions League final.
Joachim Wildt, chairman of the management of PLAZAMEDIA, commented: “4K belongs to the future. By applying this sophisticated production technology, we have already been able to gather valuable experience and are passing the know-how gained with the relevant lenses, cameras and distribution technology on to our customers. With our advanced 4K suites, we can now also offer high-end editing technology for processing 4K productions, including related post-production activities. This means that, as one of the industry’s leading enterprises, PLAZAMEDIA is already in a position to support and assist customers with all aspects of 4K. The marked increase in interest among customers justifies this strategy, which we adopted at an early stage and are still intending to systematically pursue.”
As a result of integrating 4K suites into the technical infrastructure at PLAZAMEDIA ‘s broadcasting centre, which includes an adjoining dedicated recording studio, 4K projects can now be mixed and optimised in a 5.1 surround sound environment, either immediately or at a later stage. Connections to the PLAZAMEDIA archives and to multi-format services for processing highly-diverse signals, which can then be supplied to every possible platform, provide the company ́s customers with a guarantee of permanent availability and playout facilities for 4K images via a large number of transmission paths. Finally, specific compositing processes and after-effects can be realised with the 4K suites, increasing the appeal of PLAZAMEDIA’s ultra-high resolution images.