Sony enters 4K Garden for IP LIve OB truck in China

4K Garden, a content services platform of Alibaba group in China, has signed an agreement with Sony China Professional Solutions Group (CPSG) to purchase an IP-4K outside broadcast truck. The full-IP 4K truck that Sony China is contracted to build will have eight 4K cameras and will be the most advanced of its kind in China. Thanks to Sony’s core 4K/HDR/IP production equipment and solutions, the truck can also be upgraded to utilise up to 16 cameras in the future. Kit includes HDC-4300 cameras, XVS-7000 switcher, PWS-4400 multi-port storage and LIve System Manager Software.

During the ceremony, Moriharu Ide, President and Chairman of Sony Professional Solution China, and Mr. Wu Yi, founder of 4K Garden jointly signed the contract and exchanged copies. The signing was also attended by figures including Toshihiko Ohnishi , Senior Vice President of Sony Corporation and Mr. Wei Ning, President of 4K Garden. Sony’s collaboration with 4K Garden in providing them 4K IP outside broadcast trucks has been born out of a strong strategic relationship.

4K Garden’s Chairman and founder, Wu Yi, explained that 4K Garden set out to be China’s largest 4K content creation and distribution platform. “Assisted by great support from Sony, we have purchased a large amount of Sony 4K equipment to encourage users to shoot more productions in 4K,” said Wu Yi. “We have already had a positive response from 4K production teams throughout China, they all expressed a willingness to use our Sony 4K equipment. We hope to continue working with Sony to develop the 4K industry and provide viewers with higher quality audio-visual entertainment experiences.”

4K Garden has also established over 100 workstations which can each produce 30 hours of 4K content every year, amounting to over 3000 hours per year of 4K content in total. Next year, 4K Garden will also produce exciting live content in 4K, with a plan to broadcast up to 50 live performances. This was the primary reason that 4K Garden decided to purchase a large-scale 4K outside broadcast truck from Sony. As the business grows, 4K Garden may require up to eight IP-4K outside broadcast trucks to produce premium content.

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