Hitomi and ES Broadcast Hire partner for US rentals

Hitomi Broadcast has signed a partnership deal with ES Broadcast Hire that will enable broadcasters and production companies across the US to easily add Hitomi MatchBox to their set-up when they need it, on a use-by-use basis.

Based in Orlando, Florida, the US arm of ES Broadcast Hire aims to deliver to any site in the country within 24 hours. Adding Hitomi equipment to its roster expands the opportunities for both companies, improving logistics, support and availability. 

As live productions – and particularly sport – become ever-more rich and complex, so the challenges of maintaining synchronisation between cameras and sound becomes more challenging. Large-scale remote production multiplies the challenges. Hitomi MatchBox provides an objective means of precisely defining latency and lip-sync errors across any circuit from glass to glass.

“People turn to specialist rental houses like ES Broadcast Hire because they need specific equipment for a project, or they need to augment the gear they already have,” said Warren Taggart, managing director of ES Broadcast Hire. “That is exactly why we are excited to add Hitomi to our inventory: it is the best tool for the job and will help our clients make their productions even better by offering them the practical way to address lip-sync and latency issues.” 

Russell Johnson, director at Hitomi, added: “We are excited to partner with ES Broadcast Hire. By offering comprehensive training to their technicians, we ensure they can provide timely front-line support for our products. This collaboration makes achieving perfect lip-sync easier, benefiting everyone: our technology gains wider use, ES Broadcast Hire enhances its client services, and, most importantly, productions can achieve higher quality with less effort.”