MX1 provides global distribution of World Taekwondo Championships in South Korea
MX1, a global media services company that transforms content into the ultimate viewer experience, has announced that it exclusively provided global distribution services during the 2017 World Taekwondo Championships, June 24-30, in Muju, South Korea. Rights holder Spring Media used MX1’s global network and internet streaming to CDN services for efficient global distribution. MX1’s services provided millions of viewers with high-quality live event coverage of the world’s largest taekwondo competition.
“Spring Media is a broadcast rights agency with one key objective — to bring value to our clients. Dedication, accuracy, and reliability are cornerstones in Spring Media’s approach to existing and new projects. No event is too small if we see commercial potential, and no event is too big if we can add value,” said Marcus Alm, head of operations at Spring Media. “We chose MX1 to be our main service provider and partner for global distribution of our content due to their team’s expertise, expansive global network, cost effectiveness, and smooth service that keeps our clients happy. Based on the success of this project, I see the relationship between MX1 and Spring Media to continue for years ahead.”
The bi-annual tournament was held in the Taekwondowon facility in Muju, South Korea. With an estimated 80 million taekwondo practitioners around the world, it is a truly global and popular sporting event. MX1 was charged with securely distributing live coverage of the tournament via satellite and IP to content delivery networks worldwide. MX1’s cloud-based playout service and distribution network provided global reach, allowing the Korean content owners and TV channels to gain a competitive edge in the wider marketplace.
MX1’s sports video distribution services support every video format, from SD to HD, 3D, Ultra HD, and 4K. Offering real-time content management and multi-platform distribution capabilities, MX1’s services simplified the delivery of Spring Media’s World Taekwondo Championships coverage and transformed sports viewing experiences, engaging fans like never before.
“This isn’t the first major sporting event that we’ve distributed from Korea and it won’t be the last. Beyond the 2017 Taekwondo Championships, we’ve also powered broadcast delivery of EPL, NFL, NBA, PGA, and LPGA, as well as Turkish Games to and from the country,” said Brendon Woo, managing director, MX1 Korea. “We’re thrilled to support the global distribution needs of Spring Media, and look forward to engaging with other Korean sports organisations, federations, broadcasters, and right holders to support all of their content delivery needs.”