SVG Europe launches Production Services category; first two sponsors named

In a move that reflects the continued dynamism and growth of the OB market, SVG Europe has announced a new sponsor category, Production Services. The first two companies to join as Production Services sponsors are Alston Elliot and Gearhouse Broadcast.

A leading UK-based sports graphics company, Alston Elliot was established nearly 20 years ago and now provides live real-time 3D graphics to Sky Sports, the BBC, IMG, ITV and ESPN, among others.

Headquartered in the UK but with other offices in Australia, US, Doha and India, Gearhouse Broadcast is a renowned specialist in broadcast equipment rental, broadcast equipment sales, project solutions and systems integration.

The new category will give European OB service providers, rental houses, system integrators, and production and post-production facilities an opportunity to cost-effectively build awareness of their services among SVG Europe members and sponsors.

Joe Hosken, SVG Europe’s general manager, comments: “The goal of the Production Services category is to give the wide variety of companies that are not manufacturing and selling equipment but rather buying equipment that supports broadcasters today and tomorrow a chance to build their brand with the sport broadcast and content creation industry across Europe.”

For more information on becoming a Production Services sponsor please contact Clare Sturzaker, European Sponsorship Manager, at +44 77109 91595 or via email at [email protected].