Masstech MAM solutions on display with partners MOG Technologies, Disk Archive Corp.

Masstech will showcase the company’s latest software offerings and enhancements in the stand of partner MOG Technologies, stand 7.K28, at IBC as well as in the Disk Archive Corporation stand (8.B38f).Through a combination of technology demonstrations and insightful one-on-one discussions with Masstech experts, attendees can learn how Masstech’s solutions and expertise enable media organizations to efficiently and easily manage their valuable digital media content and all of its related information throughout its lifecycle.

MOG and Masstech have worked closely together to integrate MOG’s mxfSPEEDRAIL ingest systems with Masstech’s media management solutions, enabling efficient, cohesive, automated workflows from production and ingest to archive and distribution. And the Disk Archive Corporation stand will show Masstech working in conjunction with the ALTO-II secure, high-performance, disk-based media archive.

“Our solutions have always excelled at addressing complex workflow challenges and simplifying media operations, and the need for media organizations to streamline their file-based workflows is greater than ever,” says Joe French, President and CEO of Masstech. “Today’s media environments, built up over time, are often a complicated mix of poorly-coupled products from different vendors. Evolving business and operational requirements such as increased multi-site collaboration and the integration of 4K processes with existing HD pipelines threaten to further compound this situation. We’re excited to show IBC attendees how we can solve these challenges while reducing complexity and making their lives easier.”

Masstech’s latest solutions address the evolving challenges of media management, from exponentially growing volumes of content, to increasing collaboration, to the expanding processing and storage requirements of higher-resolution formats such as 4K Ultra HD. Built on the latest generation of the powerful and flexible MassStore software engine. With an intuitive new HTML5 user interface, rich support for unstructured metadata, search engine enhancements, embedded player and more, the latest version of MassStore makes it faster and easier than ever before for media organizations of any size to store, find, reuse, move and manage their valuable content and all of its related information.