JW Player selected as first Google Certified Publishing Partner Video Specialist

JW Player has been selected as the first Google Certified Publishing Partner (GCPP) Video Specialist.

The GCPP Video Specialist is a new Google certification that is granted to companies that consistently meet the programme’s requirements and demonstrate proven success in helping publishers monetise video.

“We’re honoured to be the first company to receive the Google Certified Publishing Partner Video Specialist,” said Michael Schwalb, GM of data & advertising at JW Player. “This recognition strengthens our relationship with Google and shows our mutual commitment to help publishers make more money with ads.”

This recognition builds on JW Player’s long-standing status as a Google Certified Publishing Partner and strengthens the relationship between the two companies.