wedotv launches wedo sports in time for Royal Ascot
AVOD and Fast channel provider, wedotv, has expanded its channel portfolio with wedo sports, a free, ad-supported sports channel that launched on major streaming platforms across German-speaking countries on 20 June.
Initially, wedo sports will roll out on Zattoo, waipu.tv, LG Channels and Vidaa in Germany, with other platforms to be announced soon. In addition, the new channel is available on the web at www.wedotv.com and in all wedotv apps.
The channel will stream all major German and international horse races live, including Royal Ascot from 20-24 June, one of the most-prestigious horse racing events in the world, and the Breeders’ Cup, the most highly remunerated racing event in the US. wedo sports will also stream live from the German Sailing Bundesliga, the Sailing Champions League and SailGP events.
The German-language, 24-hour service will also feature weekly programmes with highlights from football, Formula 1, esports, martial arts and other sports. In addition, the programming line-up includes documentaries about sports legends such as Tiger Woods, David Beckham and Michael Schumacher, as well as world-famous teams like Manchester United and other well-known national clubs.
“The launch of wedo sports is another piece of our vision to create a complete viewer offering in the German-speaking market,” noted Philipp Rotermund, co-CEO and founder of wedotv. “We already had strong viewer and advertiser interest in the sports content on our flagship AVOD service wedotv in Germany, Austria and Switzerland so creating a stand-alone FAST channel for sports fans in this market was a logical next step. As part of our expansion strategy, we are looking at other markets for wedo sports as well.”