By Julien Mandel, solution marketing senior director, contribution and distribution, Ateme The last twelve months have seen impressive innovation from the sports broadcasting sector. This has included the increased use of cloud workflows or greater personalisation, as broadcasters explored new ways of keeping their viewers entertained and engaged. Some of these were already in the […] More
By Christine Williamson, strategic account director for stadiums and venues, Belden If 2020 was the darkest of times for every aspect of the sports and entertainment industry, then perhaps 2021 was the light of a speeding technology train barrelling us toward the future. Despite the pandemic that suspended the world as we knew it for […] More
By Christof Haslauer, CEO and founder, NativeWaves 2022 will be the year when broadcasters and over the top (OTT) services start focusing on delivering enhanced user experiences to their viewers, especially from live events. In the fight against audience disengagement, adding new technical features such as better video resolution or new audio formats is no […] More
When the Bundesliga kicked off the 2021-22 season on 13 August, the German Football League (Deutsche Fußball Liga – DFL), along with its host broadcast subsidiary Sportcast, sprang into action to bring all the excitement from the pitch to both German and global audiences. At the same time, it was also planning a flurry of […] More
By Ariff Sidi, general manager and chief product officer, media platform, Verizon Media The video streaming landscape is fiercely competitive, with new services constantly being launched with the intention of becoming household names. Therefore, it’s little surprise that the global video streaming market is forecast to be worth over $800 billion by 2027 [Fortune Business […] More
By Massimo Magrì, EU commercial director, Supponor Along with many other sectors, broadcast media is experiencing the effects of the COVID-19 situation that currently keeps everyone on a tight grip. We have entered an era designated as the ‘new normal’, in which our habits change significantly and industries are forced to adopt different business and […] More
By Andreas Unterweger, R&D manager, NativeWaves, and Professor of Media Technology, Salzburg University of Applied Sciences. Dan is desperate. As a big sports fan he has had a miserable year and feels as though he has been robbed. In 2019, he could attend every important live event in person, and if that wasn’t possible, he […] More
By Susanna Mandel-Mantello, VP and head of sales, sports and events, SES To say that the COVID-19 pandemic has impacted the live sports market would be an understatement. In March 2020, live sports broadcasts came to an abrupt halt due to global lockdown restrictions, throwing sports fans into a tailspin. Since then, live sports broadcasts […] More
Taking a close look at the future of live production and acquisition, Day 1 of SVG Europe FutureSPORT concentrated on how sports production and broadcasting will develop inside the stadium and in the gallery, both in the compound and back at base. Here, BT Sport COO, Jamie Hindhaugh, discusses remote production, people and the future […] More
Speaking to SVG Europe, the co-founders of Manchester-based audio start-up Salsa Sound discuss the work they have done during the COVID-19 pandemic, and how the virus (and subsequent lack of fans in stadiums) has quickened the pace of technological change within sports broadcasting. Salsa Sound is a company that was spun-out from the University of […] More
