Synamedia has introduced Iris, a new addressable advertising solution. According to the company, Iris will create addressable advertising opportunities for pay-TV and broadcasters as well as OTT and hybrid service providers to unlock new revenue streams. As demand for more targeted TV advertising increases, Synamedia has said it can use Iris to help create compelling advertising […] More
Vizrt has announced the release of the new cloud-based subscription service, Viz Social. The service allows editorial staff to moderate and curate social media content for broadcast in what the company claims are new and truly innovative ways. Delivered in collaboration with audience engagement specialists Never.no, Viz Social connects directly with data fields in Vizrt […] More
In August, MediaKind launched its latest portfolio offering, Aquila On-Demand, a video on demand solution. Aquila On-Demand is said to address the challenges of delivering OTT-based high-end, premium-quality user experiences by optimising distribution costs and offering the necessary tools to process and deliver video files over any network to any device. Supporting the latest technologies […] More
